DNA.Italia - Genova
Client: IT Show
DNA.italia is an event that sets out to provide a steady point of reference and a meeting point for all those who work behind the world of culture and contribute to enhancing the cultural and landscape heritage of our country.
Why b.square?
Between the end of 2011 and the first semester of 2012, DNA.italia becomes a format and it is replicated in the various cities around Italy, as Lecce, Pescara, and Naples. Some of these events host B2B meetings, managed with the support of b.square. Thanks to b.square participants register themselves, ask for meetings and accept a request by other participants. As usual, b.square optimizes the timetable according to the panels to follow. On 12th of April 2012 DNA.italia on tour is organized in the beautiful Palazzo Ducale of Genoa.